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Thursday, January 19, 2012 — More than 260 Red Cross volunteers in Milwaukee spent the Martin Luther King, Jr. holiday helping others by going door-to-door through nine neighborhoods that have had high rates of home fires.

Together, they visited more than 8,000 homes, talking with residents about how to prevent fires and how to escape safely should a fire occur, and leaving door hangers with fire safety tips for those who were not at home.

Members of HOPE worldwide, the Milwaukee Fire Department and Sanford-Brown College joined the Red Cross for the King Day of Service, as did Keith Cruise, a former Cincinnati Bengals football player.

The fire safety program makes a difference. In Milwaukee’s 53206 zip code, home fires dropped from 80 in 2009 to 33 in 2011. In zip code 53212 fires fell from 57 to 18 during those years.

“The difference to be made here is for the benefit of other people,” said Randy Jordan, HOPE worldwide president and CEO, who also canvassed door-to-door the entire day. “These families will be able to share another birthday, celebrate another Thanksgiving, open presents on another Christmas Day because of our efforts.”

Gerald Washington, assistant fire chief and local Red Cross board member, along with 30 Milwaukee firefighters, joined the volunteers and installed smoke alarms when no functioning alarm was present in a home.

As his sister Lexus and mother Keesha listen, four-yeaaltr-old London Slocum tells Randy Jordan, President and CEO of HOPE worldwide, and Patty Flowers, Southeast Wisconsin Chapter CEO, where his family will meet if they have to evacuate their home.

On a block close to the fire station, not a single home had a working smoke detector. Residents told firefighters they didn’t feel they needed an alarm because they lived so close to the firehouse. When installing an alarm in one home, a firefighter removed a lawnmower and other flammable items stored next to the furnace.

“What we do today will always impact tomorrow,” said Cruise.

Similar volunteer activities took place this holiday, from Milwaukee to New Orleans, and from New York to Los Angeles, as Red Cross volunteers answered The Reverend Dr. Martin Luther King’s call to service by teaching others about fire safety.

Fire is the biggest disaster threat to American families—not floods, hurricanes or tornadoes. On average, the American Red Cross provides food, shelter, comfort and hope to people affected by approximately 63,000 fires every year, or about one fire every eight minutes. For fire safety information, visit the Help Prevent Home Fires pages of www.RedCross.org.

Photo Credit: Gordon Werner, American Red Cross volunteer

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Melody Stevenson, click to view story
After a Disaster-
Call 414-345-8678 for assistance.


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Locating Family Members Around The Globe-
Visit familylinks.icrc.org or call 1-800-236-8680.

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Call your local 211 service. Operators are available to provide information and referral services.

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Each year hundreds of people from southeastern Wisconsin serve as Red Cross volunteers. With their help, time and commitment, the Red Cross is able to help people in emergencies, teach first aid and CPR courses, deliver emergency messages to members of the military, organize programs for the elderly and youth and much more. Red Cross volunteers work directly with people or provide behind-the-scenes support. To find out more about how we make an impact in your community, visit our News section for articles about the people we help every day.

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